As the world of artificial intelligence and chatbots continues to evolve, it's becoming increasingly clear that we're entering a new era of copywriting. And on this week's episode of The Agency Hour Podcast, we explore some of the exciting possibilities that lie ahead.
Our guest, Jules Dan, is a certified list manager and copywriting expert. In our conversation, we explore some of the most fascinating and thought-provoking ideas in the world of AI and chatbots.
One of the most interesting topics we cover is the idea of using AI to clone someone's unique voice and writing style.
Jules also talks about how he's been experimenting with this idea, and how it could be used to create more engaging, personalised content.
The possibility of AI and chatbots replacing human copywriters altogether. While this may seem far-fetched, Jules points out that many industries have already been disrupted by AI, and it's only a matter of time before it happens in the world of copywriting.
“Some things won't go away if you ignore it – like herpes”
Jules uses this analogy to drive home the point that we can't simply ignore the changes that are happening in the world of copywriting. Just like with an STD, ignoring the problem won't make it go away.
Who is this right for? We also discuss who would benefit most from these new developments in copywriting. Jules suggests that digital nomads and freelance writers are particularly well-suited to take advantage of these new tools and technologies.
The 4 principles to making ChatGPT sound good: Jules shares his four principles for making chatbots and AI sound more natural and engaging.
Jules emphasises the importance of keeping your chatbot's learning algorithms up to date and constantly refining your approach to ensure the best possible results.
Finally, we discuss the potential for AI to create fake influencers and how this could impact the marketing industry.
Topics Covered on The Agency Hour Podcast
- How Chris helps business owners
- Cloning Troy's voice with additional Julesisms
- Will ChatGPT replace us?
- Who is this right for?
- The 4 principles to making ChatGPT sound good
- Keeping your threads learning
- Generating fake influencers
- The business model for a freelance digital nomad
Overall, it's an exciting time to be a copywriter, and this episode of The Agency Hour Podcast is sure to get you thinking about the possibilities that lie ahead. Whether you're a seasoned pro or just getting started in the industry, there's a lot to learn and explore. So be sure to tune in and join the conversation!
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